Feedback is everywhere — insight shouldn’t be scattered
Customer signals live across forms, chats, app stores, socials, and service logs. Loopback pulls them into one ecosystem, standardises the data, and turns noise into clear, prioritised actions for Product, CX, and Marketing.
Surveys, NPS/CSAT, in-app, web, CRM, support, reviews, social.
Consistent taxonomies for themes, topics, intent, and sentiment.
Impact-based prioritisation, not just volume.
Route issues to owners with SLAs and track resolution.
Role-based dashboards for execs, product, CX, and markets.
APIs, webhooks, and exports to BI with secure governance.
Step 1 – Connect sources: Hook up surveys, support, app store, social, review sites, CRM.
Step 2 – Standardise & enrich: Deduplicate, tag entities, themes, and sentiment.
Step 3 – Prioritise: Score by impact, frequency, and urgency; flag spikes and risks.
Step 4 – Route & resolve: Auto-assign to owners; track fixes and time-to-close.
Step 5 – Prove impact: Show uplift and reduced friction with trendlines and clips.
themes, intents, components, personas.
with Slack/Teams/email alerts.
to see where friction happens.
and permissions.
APIs, webhooks, CSV/JSON, BI connectors.
with audit logs and GDPR alignment.
- Product & UX – prioritise fixes and features using real user impact.
- CX operations – reduce repeat contacts and time-to-resolution.
- Marketing & comms – track message resonance and pain-point shifts.
- Support leadership – quantify drivers of tickets and deflection wins.
- Executive oversight – one source of truth across regions and brands.
- Touchpoint heatmaps with severity and volume.
- Theme dashboards with trendlines and verbatim clips.
- Closed-loop reports (owner, SLA, time-to-close).
- Executive one-pager with the “do next”.
- Data exports to Power BI, Tableau, Sheets/Excel, and warehouses.
Want to see Loopback™ in action or talk through a specific use case?
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