Privacy policy

INTRODUCTION & SCOPE OF THIS PRIVACY STATEMENT

We, Skopos Market Insight & Consultancy Ltd (Skopos London) want to give you the best experience possible. We use the personal information you share with us to make our products/services, and your experience, even better. This privacy policy aims to give you a clear view of how we use personal information that you provide (an approach that fully adheres to the EU General Data Protection Regulation – GDPR), our dedication to protecting it, your rights and the options you have to control your personal information and protect your privacy. It also outlines what personal information we collect about you when you visit our website, social media feeds or participate in a survey – as well as how we use your personal information.

We use personal information for various purposes, as described in detail below.

PERSONAL INFORMATION WE COLLECT FROM YOU

‘Personal information’ is any information that relates to you and identifies you personally, either alone or in combination with other information available to us. Skopos London will collect various types of personal information about you, including the following (as applicable):

SOCIAL SIGN-ON

If you choose to access Skopos London content through your social network accounts (such as LinkedIn, Twitter, etc.), we will often use the following personal information:

  • Your social media identifier

We will often also receive certain personal information (which you have agreed to be accessible on your public profile) via the social network, such as:

  • Your name, location, occupation, preferences and other public profile information such as your likes.

This information is not requested by Skopos London, but is provided by the social network, in line with their terms of use.

INFORMATION WE COLLECT AUTOMATICALLY

We will also collect personal information about you when you interact with our brand and website, as follows:

  • Website: we will collect information about your Skopos London website visit and how you use it. A visit to our website results in data being sent from your browser to our servers. We will collect personal information in this way, such as:
  • Your IP address;
  • The date and time of the visit and how long you remained on our website;
  • The referral URL (the site from which the visitor has come);
  • The pages visited on our website; and
  • Information about the device and browser (such as, browser type and version, operating system, etc).
  • Cookies and similar devices: We use various technologies to collect and store information when you visit our website and social media presence, and this will include sending one or more cookies or other similar devices to your device.

SOURCES OF INFORMATION

Most of the information we collect about you will be personal information that you have voluntarily provided to us through our website. Other sources from whom we may obtain your personal information include:

  • Other Skopos Group companies; and
  • Third parties (such as credit reference agencies, law enforcement/regulatory bodies etc.).

HOW WE USE/PROCESS YOUR PERSONAL INFORMATION

The personal information we collect from the above sources will be used in the format that it is received, or it will be combined with personal information we obtain from other internal or external sources, where appropriate. We use and analyse your personal for the various other purposes detailed below:

  • Improving our products and services: we will use your personal information to build a profile on you in order to understand how you use our products and services, to further develop their relevance and enhance the personalisation.
  • Marketing: we will use your personal information to provide you with the best experience, to send you personalised marketing messages and publication content, as well as for opinion research purposes
  • Re-targeting: our website uses re-targeting technologies. This enables us to show our visitors, who were already interested in our products/services, advertisements from us on partner websites. We believe that the display of personalised, interest-based advertising is more relevant to our client partners than advertising that does not have a personal connection. Re-targeting technologies analyse your cookies and display advertisements based on your past web-surfing behaviour.
  • Ads: we also work with Skopos London partner companies who use tracking technologies to serve ads on our behalf across the Internet. These companies may collect personal information about your visits to our website and your interaction with our communications, including advertising.
  • Performance analysis: we will use your personal information (including by anonymising and aggregating it with other client partners’ personal information) for sales and financial analysis purposes, to determine how Skopos London is performing and where improvements can be made.
  • We will ask for your consent if we wish to use your personal information for purposes other than those listed in this privacy statement and as required to do so under applicable law.

HOW WE SHARE YOUR PERSONAL INFORMATION

We treat your personal information with care and confidentiality and do not share it with third parties other than as set out below:

WITH OTHER Skopos group ENTITIES

We will share your information as well as anonymised and aggregated information with other members of the Skopos Group. They will use this information for trend analysis.

WITH SERVICE PROVIDERS

We will share your personal information as necessary, and only for the purposes described above, with various third parties who process your personal information on our behalf, such as third parties that run our service hosting. We require that these third parties adhere to strict rules when processing your personal information – in accordance with Skopos London instructions and the applicable laws.

WITH SOCIAL NETWORKS

Our website will, in certain circumstances, provide you with social plug-ins from various social networks. If you choose to interact with a social network such as Twitter (for example by registering an account), your activity on our website will also be made available to that social network. If you are logged in on one of these social networks during your visit to one of our website or are interacting with one of the social plug-ins, the social network might add this information to your respective profile on this network based on your privacy settings. If you would like to prevent this type of data transfer, please log out of your social network account before you enter our website, or change the app’s privacy settings, where possible. Please read the privacy policies of those social networks for detailed information about the collection and transfer of personal information, what rights you have and how you can maintain suitable privacy settings for your needs.

WITH LEGAL AND LAW ENFORCEMENT

Skopos London will disclose personal information where required by law or legal process, for the administration of justice, to protect your vital interest, for investigations by law enforcement or regulatory bodies, to protect and defend Skopos London’s property and legal rights, to protect the personal safety of Skopos London website users or by order of a valid injunction from a court or law enforcement agency.

HOW WE PROTECT YOUR PERSONAL INFORMATION

We are committed to protecting your personal information and implement appropriate technical and organisational security measures to protect it against any unauthorised or unlawful processing and against any accidental loss, destruction, or damage.

RETAINING YOUR PERSONAL INFORMATION

We will keep your personal information for two years from your last interaction with us, unless a longer or shorter retention period is required by law, is necessary in the course of legal proceedings or is otherwise needed for a particular purpose under applicable law.

INTERNATIONAL TRANSFERS OF YOUR PERSONAL INFORMATION

We store and process your personal information exclusively within the European Economic Area (EEA).

LINKS TO OTHER WEBSITES AND SERVICES

Our website may contain links to third party websites, and some of our services provide you with access to third party services (such as social networks). We have no control over how third party websites and services process your personal information. We do not review third party websites and services, and we are not responsible for such third party websites and services or their privacy practices. Please read the privacy statements of any third party websites or services that you access from our websites or services.

OPTING OUT AND UNSUBSCRIBING FROM MARKETING MESSAGES

All our marketing communications contain an easy way to opt out from receiving future messages, such as a link through which you can unsubscribe. You may also opt out for particular channels (for example email or SMS) as indicated in the message received in such channel.

If you would like to opt out of receiving Skopos London marketing messages you may use the unsubscribe link contained in the messages you have received, or alternatively you could contact our:

Data Compliance & Privacy Team by email: ask@skopos.info

DELETION OF INFORMATION

You may at any time ask Skopos London to delete your personal information. We will, of course, comply with your request in accordance with the applicable law (inclusive of GDPR requirements).

CHANGES TO THIS POLICY

Skopos London has pledged to adhere to the fundamental principles of privacy and data protection. We therefore regularly review our online privacy policy in order to ensure that it is free of errors and clearly visible on our website, that it contains appropriate information about your rights and our processing activities, and that it is implemented and is compliant with applicable law. We may update this privacy policy from time to time to keep it up to date, to keep pace with new developments and opportunities relating to the Internet and to stay in line with applicable law.

CONTACT INFORMATION

If you have any questions about our use of your personal information, how to exercise your rights or about our privacy policy you are welcome to contact at:

Data Compliance & Privacy Team by email: ask@skopos.info / telephone: +44 (0) 207 953 8 359